- Make a direct impact in a high-visibility role focused on acquisition, conversion, and digital growth.
- Work with a collaborative, commercially minded team that values initiative, insight, and execution.
- Help shape the evolution of Banjo’s digital marketing capability across channels, systems, and customer journeys.
We’re looking for a commercially minded Growth & Digital
Marketing Manager to help drive acquisition, conversion, and lifecycle
marketing performance across Banjo’s digital channels. Based in Melbourne in a
hybrid working model, this role is ideal for someone who combines strong
digital execution with data-led decision making and enjoys turning insights
into measurable growth. You’ll work closely with the Head of Marketing and
cross-functional stakeholders to optimise campaigns, improve attribution,
enhance website performance, and lift marketing automation capability.
Key responsibilities
·Lead and optimise digital acquisition activity across paid, organic, and social
channels to improve lead generation and campaign performance.
·Own website optimisation initiatives, including conversion rate optimisation, user
experience improvements, and testing opportunities.
·Build, refine, and scale lifecycle marketing programs and automated journeys to
improve engagement, conversion, and retention.
·Manage performance reporting, dashboards, and insights using GA4 and other marketing
platforms to support better decision making.
·Improve attribution visibility and marketing technology utilisation across systems
including Salesforce and MCAE/Pardot.
·Partner with internal stakeholders and external agencies to prioritise initiatives,
deliver campaigns, and identify growth opportunities.
What we’re looking for
·Proven experience in digital marketing, growth marketing, performance marketing, or a
similar role in a fast-paced environment.
·Hands-on capability across digital channels, including SEO, SEM, paid social, website
optimisation, and campaign analytics.
·Experience using marketing automation and CRM platforms such as Salesforce and
MCAE/Pardot, or comparable systems.
·Strong analytical skills with the ability to translate performance data into
actionable recommendations and business outcomes.
·Confidence working across multiple stakeholders, external partners, and competing
priorities while maintaining attention to detail.
·Excellent communication skills and a proactive, commercially focused approach to problem
solving and optimisation.
Why join Banjo
At Banjo, you’ll join a purpose-driven Australian business
that backs small and medium-sized enterprises with fast, flexible finance
solutions. This is an opportunity to make a visible impact in a growth-focused
role, work with an ambitious and collaborative team, and help shape how digital
marketing performance evolves across the business. If you enjoy combining
strategy, optimisation, and technology to deliver measurable results, we’d love
to hear from you.
Please apply with a cover letter outlining your experience relevant to this role.
