Summary:
The Content Marketing Coordinator will play a pivotal role in enhancing our brand’s online presence and engagement through strategic content creation and distribution. Based in South Brisbane, Queensland, this permanent full-time position is essential for driving our marketing initiatives and ensuring alignment with our business objectives. The ideal candidate will possess a passion for storytelling and a keen understanding of digital marketing trends.
About the Role
This is a hands-on content and marketing role.
Your primary focus will be creating engaging, high-quality content across our clinics, documenting the TH7 journey, and helping grow our online community.
You’ll work closely with our Head of Brand to execute our content strategy across Instagram, TikTok, Facebook and other digital channels.
As you grow into the role, you’ll also support broader marketing initiatives including events, partnerships and campaign coordination.
We’re looking for someone who genuinely loves creating content, understands social media, and wants to document the growth of an exciting business.
Key Responsibilities
Content Planning & Execution
- Collaborate with the Head of Brand to execute TH7’s content strategy.
- Assist with weekly and monthly content planning.
- Identify content opportunities across clinics, events and day-to-day operations.
- Develop creative concepts for campaigns, educational content and social media.
- Ensure all content aligns with TH7’s brand, tone of voice and visual identity.
- Proactively suggest new content ideas based on trends, insights and business priorities.
- Use AI tools to improve content creation, marketing workflows, research, ideation and productivity while maintaining TH7’s premium brand standards.
Content Creation
- Identify content opportunities across clinics, events and day-to-day operations.
- Plan weekly content alongside the Head of Brand
- Develop creative concepts for campaigns, educational content and social media.
- Film high-quality content across multiple clinic locations
- Capture lifestyle, educational and behind-the-scenes content
- Capture interviews and testimonials
- Create engaging Reels and TikToks
- Produce educational carousel posts
- Edit short-form video content
- Maintain a consistent premium visual style
Social Media
- Schedule and publish content
- Write engaging captions
- Upload stories
- Repurpose content across platforms
- Monitor trends and identify opportunities
- Engage with our community through comments and messages
- Assist with influencer and creator collaborations
- Help grow our online presence
Performance & Optimisation
- Monitor content performance and engagement.
- Identify what’s working and make recommendations to improve future content.
- Stay up to date with platform updates, trends and best practices.
- Continuously test new content formats and creative ideas to improve reach and engagement.
Marketing Support
As the role develops, you’ll also assist with:
- Event coordination
- Partnership activations
- Community initiatives
- Campaign implementation
- Marketing asset coordination
- Liaising with suppliers and external partners
- Organising marketing shoots
- Supporting clinic launches
You’ll thrive in this role if you:
- Love creating content and telling stories.
- Think strategically and understand the purpose behind your work.
- Have exceptional attention to detail.
- Take pride in producing polished, high-quality content.
- Enjoy collaborating with different teams.
- Are comfortable both behind and in front of the camera.
- Can manage multiple projects simultaneously.
- Take ownership and work proactively.
- Keep your finger on the pulse of social media, digital marketing and industry trends.
- Are always looking for ways to improve your content, your skills and your results.
Qualifications:
- At least 2-3 years of experience in content marketing or a similar role.
- Experience creating engaging short-form video content for social media.
- Experience planning, filming, editing and publishing content across Instagram, TikTok and Facebook.
- Strong skills in CapCut and Canva.
- Excellent storytelling and copywriting skills.
- A strong understanding of social media trends, platform best practices and content performance.
- Experience managing online communities and engaging with audiences.
- Strong communication and interpersonal skills, with the confidence to build relationships with members, athletes, partners and the wider team.
- Excellent organisation and time management skills, with the ability to manage multiple projects simultaneously.
- A proactive, self-motivated approach and the ability to work independently.
- A strategic mindset, always considering the purpose and objectives behind your work rather than simply executing tasks.
- High attention to detail and a commitment to producing premium-quality content.
- Experience using AI tools to improve productivity, research, brainstorming and content workflows.
- A curiosity for emerging technologies and a willingness to embrace AI as part of modern marketing.
Why Join TH7?
- Join one of Australia’s fastest-growing recovery brands
- Work directly alongside Head of Brand
- Be part of an ambitious international growth journey
- Creative freedom to test new ideas
- Unlimited access to TH7 recovery facilities
- Work with athletes, founders, creators and industry leaders
- Be part of a passionate, supportive team
- Genuine opportunities for career growth as the business expands
To Apply
Please send us:
- Your resume
- Portfolio or examples of content you’ve created
- Links to any social media accounts you’ve managed (if applicable)
- A short video introducing yourself and telling us why you’d be a great fit for TH7
