Employment OS for your Business

Social Media Specialist

Fremantle, Western Australia 6160, Australia • Full-time
AI Job Summary
  • Proven social media management experience, ideally in an agency environment, driving measurable growth and performance.
  • Develop and execute platform-specific strategies aligned to client goals; identify best platforms (e.g., Facebook, IG, L
  • Monitor KPIs (reach, engagement, follower growth, conversions) and run A/B testing to optimise results.

Role Type

Permanent • Full-time • Mid-level Senior

Description

Social Media Specialist

Hey! We’re Dilate, one of Perth’s biggest Digital Marketing agencies with an impressive, diverse client list and a world-class, global team.

It’s our mission to do great marketing, for great businesses, ethically and in a way that benefits us all. We want our clients to win, their customers to win, and our employees to win.

We’ve got ambitious plans for the future and we’re looking for a Social Media Specialist to join our team.

We’re after someone who doesn’t just post content—but owns social performance. Someone who thrives on blending creativity with strategy, delivering measurable growth for clients, and continuously refining how we approach social media. If you’re looking for the next step in your career with a team that values your ideas, input and enthusiasm, this could be it.

So, the Job

As a Social Media Specialist at Dilate, you’ll play a pivotal role in growing your clients’ social presence—whether that’s increasing reach, building brand awareness, or driving engagement and conversions.

You’ll work closely with clients and our internal team to develop and execute platform-specific strategies, create engaging content, and optimise performance across social channels.

  • Build and execute social media strategies aligned with client goals and broader marketing initiatives.
  • Identify the most effective platforms (Facebook, Instagram, LinkedIn, TikTok, etc.) for different campaign objectives.
  • Create high-quality, platform-specific content including static assets, copywriting, and video.
  • Plan and manage content calendars to ensure consistent, timely posting.
  • Collaborate with internal teams (design, copy, paid media, strategy) to deliver cohesive campaigns.
  • Monitor performance metrics including reach, engagement, follower growth, and conversions.
  • Conduct A/B testing across content formats, messaging, and posting schedules to improve results.
  • Analyse performance data and generate insights to continuously optimise strategies.
  • Stay up to date with platform changes, trends, and best practices to identify new growth opportunities.

About You

  • Has proven experience in social media management, ideally within an agency environment.
  • Understands major social platforms and how to leverage them effectively for different goals.
  • Brings strong content creation skills across design, copywriting, and video.
  • Is confident using social scheduling and management tools (e.g. Meta Business Suite, Hootsuite, Sprout, Later).
  • Has an analytical mindset and can translate data into actionable insights.
  • Is highly organised and able to manage multiple client accounts simultaneously.
  • Communicates clearly and understands tone, voice, and brand consistency.
  • Thinks strategically and connects social activity to real business outcomes.
  • Have Australian residency and full working rights with no conditions.
  • Plus an Australian drivers licence and car to be able to make the magic happen.

Why Dilate?

  • At Dilate, you’ll be making a real impact—the businesses we work with genuinely succeed.
  • Flexible working arrangements, including start/finish times and WFH days.
  • Leadership that’s focused on your success and career progression.
  • Ongoing training and professional development, including paid learning opportunities.
  • Support in the professional, mental and social sense—we back our people 100%.
  • A culture that thrives on growth and being “better everyday”—the most comfortable place you’ll ever be uncomfortable.

If this sounds like you, we can’t wait to hear from you. Please attach a cover letter so we know you’re serious. We’re looking for people that want it, get it, and have the capacity to do it—tell us why that’s you!