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Senior Campaign Specialist

Marketing • Cheltenham, Victoria 3192, Australia • Full-time
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Description

Are you a performance-first digital marketer who thrives in the tools, but ready for a step up in responsibility and scope?

We’re looking for an Senior Campaign Specialist to join the team at Smith Brothers Media (SBM). This role blends deep, hands-on campaign execution with increased responsibility; from managing budgets and reporting to communicating directly with clients and guiding performance across a portfolio of enterprise accounts.

You’ll work alongside strategists and producers to deliver high-impact digital campaigns that drive measurable results.

About the Role

As a Senior Campaign Specialist, you’ll be focused on execution, building, managing and optimising digital campaigns across paid search, social, and organic platforms.

In addition to being hands-on in the tools, you’ll play a key role in monitoring performance and providing direct updates to clients, and internal stakeholders such as Strategists and Producers.

Responsibilities

As an Senior Campaign Specialist, you’ll be responsible for:

  • Build and manage campaigns across Google Ads, Meta Ads, SEO and LinkedIn
  • Optimise campaigns using data-led insights to improve ROI and performance
  • Support producers and strategists in delivering a seamless client experience
  • Monitor and ensure campaigns remain on track
  • Create clear, consistent reports and present performance updates to clients and stakeholders
  • Collaborate with content, design, dev and strategy teams to align on campaign execution
  • Use tools like ClickUp, Forecast and Harvest to manage tasks and workflows

Key Skills and Qualifications

We’re looking for someone with:

  • 4+ years’ experience in digital marketing, ideally agency-side
  • Strong hands-on experience with Google Ads, Meta, SEO and LinkedIn
  • A solid track record running lead generation and eCommerce campaigns
  • Confidence working with WordPress and campaign reporting tools
  • Strong time management, prioritisation and communication skills
  • A proactive, detail-focused mindset with the ability to juggle multiple priorities

Bonus points if you have experience with:

  • Client-facing WIP updates or reporting
  • Shopify and eComm performance tracking
  • Project management tools like ClickUp, Jira or Monday.com
  • Working within an enterprise delivery or high-volume campaign environment

What We Offer?

  • Hybrid Work A balanced mix of in-office and remote work options
  • Revenue Sharing Company-wide revenue share and bonus structure
  • Growth Opportunities Continuous learning and professional development
  • Impactful Work Make a real difference in our clients’ success
  • Vibrant Office Culture Regular social events, after-work drinks, and office breakfasts/lunches
  • Office Dogs Available in a variety of shapes and sizes! Meet them on our team page: smithbrothersmedia.com.au/who-we-are-2

Join Smith Brothers Media!

If you’re ready to stay hands-on while stepping into a more mid to senior, performance-focused role, we’d love to hear from you.

Smith Brothers Media is an equal opportunity employer. We celebrate and encourage diversity within our workplace to ensure a more innovative and inclusive environment for all.

Role Type

Permanent • Full-time • Mid-level Senior

Pay Rate

90000 AUD – 110000 AUD (Annum)
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