Description
Nookie is an Australian-made women’s fashion brand known for its iconic event wear and globally beloved “Nookie fit.” We’re on a mission to take our digital presence to the next level and are looking for a visionary eCommerce and Digital Manager to join our team.
As our eCommerce and Digital Manager, you will lead and shape Nookie’s global e-commerce and digital marketing strategy. You’ll be responsible for driving our online growth, telling our brand story, and ensuring a seamless and engaging digital experience for our customers.
Key Responsibilities:
- Develop and execute a comprehensive digital strategy across e-commerce, social media, and digital advertising channels.
- Oversee all e-commerce activities on Shopify, ensuring a world-class user experience and seamless functionality.
- Lead digital marketing campaigns across Meta, Google, Pinterest, and other platforms, collaborating with internal and external teams.
- Analyse data and performance metrics to optimize campaigns, improve conversion rates, and drive online sales growth.
- Collaborate closely with our creative team to ensure that all digital content aligns with Nookie’s brand voice and vision.
- Innovate and stay ahead of digital trends to continuously elevate our online presence and engage our audience.
What We’re Looking For:
- Proven experience in a senior eCommerce and digital role, ideally within the fashion or lifestyle sector.
- Strong expertise in e-commerce platforms (especially Shopify) and digital marketing tools.
- A creative and analytical mindset, with the ability to translate data into actionable insights and innovative campaigns.
- Excellent communication skills and a collaborative spirit.
- Alignment with Nookie’s brand ethos and a commitment to embodying our values of joy, respect, and creativity.
Interested candidates are invited to submit their CV and cover letter by 9 February 2026. Please note that the review of applications and the arrangement of interviews may start before the application deadline.
For any questions, please get in touch with Anneke at Anneke@Nookie.com.au.
Only candidates with the right to work in Australia in a permanent role will be considered.
Please be advised that we are not engaging recruitment agencies for this hire and will not consider any unsolicited resumes.
Company Overview
Nookie is an Australian-born fashion label with a global soul. Designed for confident, magnetic women, our collections are made to celebrate the female form—effortlessly, unapologetically, and beautifully. From our signature show-stopping gowns to figure-hugging separates, Nookie is about more than fashion—it’s about feeling powerful, unforgettable, and uniquely you. Founded and headquartered in Sydney, Nookie is proudly led by a passionate, creative, and dedicated team. Every garment is designed in-house and crafted with care to ensure quality, fit, and impact. We’ve built a loyal international following and continue to grow across e-commerce, wholesale, and major retail platforms. At Nookie, we believe in fostering a collaborative and dynamic workplace where creativity meets purpose. We value diversity, celebrate individuality, and empower our people to thrive. Whether you’re working in design, marketing, customer experience, production, or logistics, you’re part of a team that’s shaping the future of fashion—one confident woman at a time. Come join our journey. Be bold, be brilliant, be Nookie.
