Senior Research and Insights Consultant

If you want to come and play with the biggest Leagues, Clubs, Sports, and Brands on the planet then get off the sideline, because we’ve got an amazing opportunity for you. The Senior Research and Insights Consultant position at Gemba is a chance to combine a solid consumer research career with a passion for sport and entertainment. Think customer experience research for the Australian Open, fan segmentation for the Australian Grand Prix and evaluating partnerships for the likes of global brands Netflix, Coca Cola and McDonalds. 

About Us – Fan Focused. Results Driven 

Gemba is a leading organisation in Sports and Entertainment across Communications, Insights, Strategy and Data & Analytics. 

Gemba’s name is inspired by the Japanese origins of the word, to find the source of the truth. Since 2006 we have demonstrated a passion for understanding fans. In a sport and entertainment world that is becoming increasingly competitive and fragmented, fan insight is critical. 

We deliver results for our clients. Whether it be better commercial outcomes or driving greater participation, this is our ultimate proof point, demonstration of shaping a better future for sport & entertainment. 

About the Role 

Based in Melbourne, this senior role combines hands-on delivery with client facing leadership, including presenting, proposal writing and relationship management.  

You will bring advanced market research and analytical capability, with working knowledge of statistical techniques, campaign effectiveness, segmentation and strategic storytelling. Central to the role is the ability to partner closely with analysts to translate complex data into clear, actionable insights and recommendations, and to communicate these confidently and meaningfully to senior clients. 

About You 

This is a fast-moving environment that demands agility, adaptability, and the confidence to shift gears quickly. You’ll combine strong all-round research skills with presentation and storytelling ability, translating evidence into insights that inspire action and drive impact across the industry. We are looking for a qualified researcher with: 

• 6+ years’ market research experience (ideally consulting/agency-side), with proven experience designing customised research programs and applying data analysis techniques 

• Naturally inquisitiveness and drive to look beyond surface findings to uncover what’s really happening in the data 

• Proven experience managing stakeholders and delivering client‑ready reports, presentations and proposals (including tenders) 

Skills 

• Relevant tertiary qualification (arts, statistics, psychology, commerce or market research) 

• Quantitative analysis skills, including large datasets, statistical techniques, survey design and data visualisation 

• Working knowledge of qualitative methods (e.g. depth interviews, focus groups, intercepts) desirable 

• Proficient in research platforms such as Q or SPSS and Qualtrics (or similar), including working with external panel providers 

• Advanced PowerPoint, Word and Excel skills; experience with Power BI or Tableau a bonus 

• Excellent written and verbal communication skills, with the ability to translate complex data into clear, actionable insights 

• Strong organisational skills and ability to manage multiple projects and deadlines 

• Understanding of key strategic issues across the sport and entertainment industry 

• People management experience a bonus  

Success Looks Like 

• Deliver high-quality, on-time research projects that meet or exceed client expectations 

• Consistently uncover deeper, more meaningful insights by going beyond the obvious to reveal what’s really driving the data 

• Build trusted relationships with key clients and stakeholders through clear communication, responsiveness, and strategic thinking 

• Work seamlessly with internal teams, ensuring insights shape and inform Gemba’s broader work across sport and entertainment 

• Demonstrate agility in a fast-moving environment, confidently adapting to changing priorities without compromising quality 

• Contribute to Gemba’s reputation as a leader in delivering impactful, commercially valuable insights that help maintain and grow the quality of sport and entertainment in Australia 

How to Apply 

If you’re ready, click the Apply button below and submit your CV and cover letter. Address cover letters to Eliza Waite – People and Culture Coordinator. 

Note: All candidates require working rights of this country to perform the role. 

Gemba is an Equal Opportunity Employer. We value diversity and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or other protected characteristics or similar. 

Recruitment Agencies, we appreciate the interest, but we’ve got this one covered. Thanks!