We encourage you to apply early, as applications may be reviewed and the
role may close before the advertised date.
Bobby Goldsmith Foundation (BGF) is Australia’s oldest community‑based HIV organisation, supporting people living with HIV for more than 40 years. We provide high‑quality HIV support services, health and wellbeing programs, financial counselling and community connection initiatives across NSW and South Australia.
As an NDIS‑registered provider, we also deliver disability supports to people from all backgrounds – including, but not limited to people living with HIV, LGBTQIA+ community members, older people and culturally diverse communities.
Our work is grounded in our values of Compassion, Inclusivity, Empowerment and Solidarity. These values guide our culture, our services and the way we walk alongside the communities we serve.
Our vision is simple: to help our clients and communities to thrive.
Our mission is to provide high‑quality client services, health promotion programs and disability and
aged care supports, as well as to advocate with and for our clients and communities.
Learn more: www.bgf.org.au
Watch our stories: https://www.youtube.com/watch?v=yp71WRH73xc
About you and the role
BGF is looking for a creative, motivated and digitally confident Digital Marketing Specialist to join our Public Engagement team and help shape our digital presence, grow our supporter community and bring powerful stories to life.
If you love creating engaging content, building digital campaigns, understanding what connects with audiences and experimenting with new ideas in a diverse, inclusive and supportive workplace – this is the role for you.
You’ll work across the full digital mix: social, website, email, analytics, SEO/SEM, design, video and more.
Your work will directly help strengthen the communities we serve.
We welcome applicants with diverse lived experiences including people living with HIV, LGBTQIA+ community members and allies, people with a disability, Aboriginal and Torres Strait Islander peoples and people from all backgrounds and experiences.
Our aim is to create a workforce that reflects the community in which we live and work and your perspective is always valued at BGF.
In addition, you will need to meet the following:
Qualifications, skills and experience
- Bachelor’s degree in related field and/or a sound professional experience or equivalent combination of education and experience
- Sound (e.g. minimum 3-5 years’) experience in digital marketing, digital content, communications or similar
- Proven ability to run end-to-end digital campaigns (planning, execution, optimisation, reporting)
- Strong capability in content creation (design)
- CMS (WordPress preferred)
- Demonstrated experience with Google Analytics 4 (GA4) and reporting dashboard
- SEO/SEM
- Meta Business Suite and Ads Manager
- Email marketing platforms (Mailchimp, Raisers Edge or similar)
- Strong analytic skills; ability to translate data into actionable
insights
- Ability to read, interpret and execute agency media plans,
including channel mix, targeting, budgets, timelines and optimisation
recommendations
- Excellent communication skills and ability to simplify complex
ideas
- Ability to manage competing priorities, work independently and
deliver high-quality outputs.
It is also highly desirable if you have:
- Experience in not-for-profit, community health, advocacy or social impact organisations
- Knowledge of HIV, LGBTQIA+ communities, disability, aged care or health communications
- Experience coordinating and supporting events
- Knowledge of and experience in working with Aboriginal and Torres Strait Islander people and people from culturally and linguistically diverse (CALD) backgrounds.
Benefits and culture
-
Make a significant impact on the lives of people living with HIV, the LGTBQIA+ community and disability and aged care recipients
- An equal opportunity employer committed to providing a safe, diverse and inclusive workplace
- Permanent full-time (1.0 FTE) opportunity but part-time options may also be considered
(0.8 FTE or 0.9 FTE)
- Great benefits including flexible working, e-learning, development opportunities, discount shopping, EAP access, gifted leave and more.
How to apply
Please submit your current resume and a cover letter.
Please read the position description carefully and in your cover letter briefly explain why and
how you think you are suitable for the role.
Please apply by clicking Apply Now.
Should you have any questions please contact Rhys Leppard, Director Public
Engagement, via email at rhys.leppard@bgf.org.au using the subject line: Digital Marketing Specialist enquiry via EthicalJobs.
Applications close: 31 March 2026
