A full-circle moment: How Full Circle HR grew their brand and revenue in partnership with Employment Hero

About the partner

Full Circle HR is a consultancy specialising in HR system implementation, offering strategic advice and end-to-end support to businesses across the UK. Founded and led by Gill Wetherill, a former HR Director with over 30 years’ experience, the business helps organisations identify the right HR tech solution, implement it smoothly and embed it successfully within their teams.

The challenge

Gill launched Full Circle HR to fill a gap in the market for expert-led, strategic HR systems support. Businesses she works with need HR software, but beyond that they need guidance, a trusted advisor to support with implementation and platforms that could adapt as they scale. The challenge was finding a technology partner that:

• Provided an all-in-one HR and payroll platform suited for SMEs.
• Welcomed feedback and collaboration with consultants.
• Offered marketing and commercial opportunities to elevate her brand.
• Enabled deeper client partnerships through supported implementations.

“I’ve had lots of vendors reach out to partner with me, but I only want to recommend platforms I truly believe in. With Employment Hero, I felt from the start that it was a real two-way partnership.”

The solution

Gill joined Employment Hero’s Partner Programme after being impressed by the platform’s modern interface, flexibility and strong SME focus. Unlike other vendors, the Employment Hero team worked closely with her from the outset, inviting feedback and creating space for collaboration.

“What I love about Employment Hero’s platform is the number of different benefits to using it. It’s intuitive, clean, straightforward and I’ve never once had a client come back to me and say they don’t like using it.”

In addition to referring several clients of her own to Employment Hero, Gill has also referred other HR consultants into the partner programme, confident in the platform’s ability to deliver value to their networks. 

“I started referring Employment Hero to other consultants naturally. I found I surfaced Employment Hero in casual conversations, at events and even on LinkedIn. When you believe in a product it makes it really easy to spread the word about it.”

And beyond a traditional partnership, Employment Hero and Gill have collaborated on various marketing opportunities, including a speaking slot at the CIPD Festival of Work and regular collaboration on social media and web content. By engaging with new communities through Employment Hero, Gill has been able to elevate her platform, grow her social media following and in turn, find new clients to grow her own business.

“Employment Hero has given me a platform to showcase what I do. Speaking at CIPD was an amazing opportunity and just one of many examples of how the partnership works both ways.”

The ROI

The Employment Hero Partner Programme has helped Full Circle HR:

• Add a new revenue stream through referred clients and implementations.
• Strengthen brand visibility via joint marketing opportunities.
• Increase client satisfaction with a platform tailored to growing SMEs.
• Build a wider partner network through trusted consultant referrals.
• Position Gill as a forward-thinking, tech-savvy HR advisor.

“I want SME’s to find the right solution to solve their problems and EH helps me deliver that, while also supporting my business growth. It’s a great piece of software.”

Why it matters

In a world where HR consultants look to stand out, trust and technology are key factors that bring success. Employment Hero’s Partner Programme gives Gill the tools to recommend an established platform, support clients end-to-end and grow her brand along the way, too. As the HR tech landscape continues to change, the partnership offers a modern, collaborative model that can evolve over time.

“The Employment Hero team has just been wonderful. Partnerships should be two-way and Employment Hero brings great tech, but more importantly, they bring a great team. It’s a real collaboration.”