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Mid/Senior Digital Marketing Specialist

Marketing • Cheltenham, Victoria 3192, Australia • Full-time

Description

Are you a performance-driven marketer who knows their way around a Google Ads account, understands the power of a well-structured campaign, and thrives on making the numbers move?

As a Mid or Senior Digital Marketing Specialist at Smith Brothers Media (SBM), you’ll be hands-on across a broad range of digital marketing campaigns, managing delivery, performance, and optimisation for a variety of clients and industries.

You’ll live in the tools, lead with data, and work closely with our team to deliver smart, high-performing campaigns.

About the Role

You’ll work within a cross-functional team of strategists, producers and creatives to deliver end-to-end campaigns across paid search, social, and organic channels. You’ll take full ownership of campaign execution, reporting, and performance improvements — with the support of a collaborative and experienced digital team.

Responsibilities

As a Digital Marketing Specialist, you’ll be responsible for:

Build, manage and optimise campaigns across Google Ads, Meta, SEO and LinkedIn

  • Monitor and analyse performance to drive continual improvement and measurable ROI
  • Deliver regular campaign reports with clear insights and recommendations
  • Collaborate with content, design, dev and strategy teams to ensure campaign alignment
  • Maintain brand integrity and consistency across all marketing channels
  • Use tools such as ClickUp, Forecast and Harvest to manage tasks, timelines and budgets

Key Skills and Qualifications

We’re looking for someone with:

  • Minimum 4 years in a digital agency or similar delivery-focused role
  • Strong hands-on experience with Google Ads, SEO, Meta Ads and LinkedIn Ads
  • Experience delivering lead generation and eCommerce campaigns across various industries
  • Familiarity with WordPress and CMS tools
  • A data-driven mindset with confidence in campaign analysis and reporting
  • Strong organisational skills and attention to detail
  • The ability to manage multiple priorities in a fast-paced environment
  • A proactive, collaborative approach and strong communication skills

Bonus points if you have experience with:

  • Experience with project management tools like ClickUp, Jira or Monday.com
  • Shopify experience

What We Offer?

  • Hybrid Work A balanced mix of in-office and remote work options
  • Revenue Sharing Company-wide revenue share and bonus structure
  • Growth Opportunities Continuous learning and professional development
  • Impactful Work Make a real difference in our clients’ success
  • Vibrant Office Culture Regular social events, after-work drinks, and office breakfasts/lunches
  • Office Dogs Available in a variety of shapes and sizes! Meet them on our team page: smithbrothersmedia.com.au/who-we-are-2

Join Smith Brothers Media!

Apply now with your CV and cover letter to become part of a team dedicated to delivering exceptional marketing results.

Smith Brothers Media is an equal opportunity employer. We celebrate and encourage diversity within our workplace to ensure a more innovative and inclusive environment for all.

Role Type

Permanent • Full-time • Mid-level Senior

Pay Rate

90000 AUD – 110000 AUD (Annum)
Apply now