Employment Hero expands Bristol Bears partnership with sleeve sponsorship for 2026/27

Bristol Bears is delighted to announce the renewal and expansion of their partnership with Employment Hero, with the AI-powered employment platform becoming the official sleeve partner of the men’s team for the 2026/27 season.

As part of the enhanced agreement, the Employment Hero logo will feature prominently on the sleeve of the Bristol Bears men’s playing shirt throughout the 2026/27 campaign, marking a significant new chapter in the relationship between the two organisations.

Employment Hero joined the Bears partner family in March, bringing together two organisations committed to supporting businesses, developing communities and creating opportunities across Bristol and the wider South West.

Bristol Bears Chief Executive Officer Tom Tainton said: “We’re delighted to strengthen our relationship with Employment Hero and welcome them as our official men’s sleeve partner for the 2026/27 season.

“Since joining us earlier this year, Employment Hero has demonstrated a genuine commitment to supporting businesses and communities across Bristol and the South West. Their focus extends far beyond matchdays and aligns closely with our own ambitions to make a positive impact through sport.

“As a business focused on helping organisations grow and empowering people in the workplace, they’re a natural fit for what we’re trying to achieve in our communities. We’re looking forward to working together on initiatives that support local people, champion local businesses and help create opportunities across Bristol and the wider region.

“Having their brand featured so prominently on the men’s playing shirt is a reflection of the strength of our partnership and our shared ambitions for the future.”

Maisie Goss, VP Marketing, Employment Hero said “We’re incredibly proud to deepen our partnership with Bristol Bears and take this exciting next step as official sleeve partner for the 2026/27 season. 

Bristol is a city full of ambition, entrepreneurial spirit and genuine community pride, which are values that sit at the heart of everything Employment Hero stands for. Rugby is a sport built on teamwork and resilience, and those are the same qualities we see in the businesses we support every day. 

Seeing Employment Hero on the sleeve as the Bears take to the pitch this season is something the whole team is looking forward to.”