AI Recruitment Agent

Screen thousands of candidates, delivering ranked shortlists in minutes.

Efficient Hiring

Shortlist candidates more efficiently — reduce manual screening & time-to-hire by 90%.

Lower Cost

Cut cost-per-hire significantly by automating the repetitive parts of recruitment.

2+ Million Job Seekers

Screen from candidates you source or tap directly into our job-ready pool.

AI HR Agent

Faster answers to HR questions, fewer support tickets, more compliance.

Deflect 95% of HR tickets

AI provides instant answers to employee questions

Focus your time

Spend less on admin, more on strategic initiatives that actually move your business forward.

Stay compliant automatically

Real-time policy and contract updates are applied automatically.

Employment Operating System

See how HeroForce and Hero AI make end-to-end employment easy by doing the hard work for you.

“Hero AI handles compliance, onboarding, payroll queries — we went from hours of admin to almost nothing.”

Sarah M. HR Manager

CTRL

WORK

The weekly standup

🚕

Robo-taxis are coming to Toronto (human drivers included, for now)

🗳️

Alberta’s referendum gives businesses a clear answer

🔁

Retirement is getting a sequel

The office chatter ☕

🚕

The driverless car needs a driver first

Waymo started testing its autonomous vehicles in Toronto on Oct. 20, with paid robo-taxi rides planned for 2028. Before any car drives itself, though, someone has to map every street from behind the wheel, so Waymo is hiring hundreds of test drivers and maintenance workers. For now, the driverless future is a hiring story (The Peak).

🗳️

Alberta gave business owners an answer

Around 76 per cent of Albertans voted to remain in Canada, rejecting a path toward a future binding vote on separation. For employers, the big win is certainty. Hiring plans, leases and investment decisions all get easier when the map stays the same. Anyone who drafted a backup plan this year can file it under “didn’t need it” (Global News).

The breakroom bulletin 📌

🧣

Your first office wardrobe is making a comeback

JACOB, once a 250-store fixture of Canadian malls, is back under the founders’ daughter, Cristelle Basmaji. This time it’s starting small: fragrances, a polka-dot scarf and body mists co-designed by her 12-year-old. Proof that succession planning can start early (Retail Insider).

💳

Card surcharges are having a moment

Starting Jan. 17, Rogers will add a 1.6% fee when customers pay bills by credit card, calling the practice increasingly common across many sectors. Debit stays free. Expect more businesses to start asking how you’d like to pay (CBC).

🗝️

Who’s getting the keys?

Nearly two-thirds of Canadian small business owners plan to step away within a decade. Just 6 per cent have a formal succession plan. One of the top reasons: they’re too busy running the business to plan leaving it (Retail Insider).

🏠

Business gets personal

How personal is small business financing? For one in four Canadian owners, very: they’ve had to personally guarantee it, according to Equifax Canada. Among owners 18 to 34, it’s more than half. Work-life separation is tougher when your own name is on the loan (Retail Insider).

🏬

Now leasing: the mall roof

A Toronto developer plans to build 500 modular apartments on top of Prince Albert’s Gateway Mall to help with the city’s student housing shortage. Groceries, transit and the food court, all downstairs. Finally, a commute measured in floors (Retail Insider).

☎️

Talking to a human is now a premium feature

Air Canada now charges $30 per passenger for new bookings made by phone with an agent. The app and website stay free, and calls about disruptions or accessibility needs are exempt. The dial tone has officially gone upmarket.

🎬

Test the store before you sign the lease

The Criterion Collection opened its first video store as a limited run during TIFF, and Gen Z film fans lined up around the block to buy discs. The smart part wasn’t the nostalgia: it was testing demand before signing a lease.

👶

Dad leave is a hiring perk now

Canada ranks No. 17 worldwide for statutory paid paternity leave, according to a new global report. That leaves room for employers to stand out: topping up leave for new dads is easy to put in a job posting. Diaper duty, now a recruiting strategy (Benefits Canada).

The Thing I Can’t Stop Thinking About 🧠

📖

The story

One in 10 Canadian retirees aged 55 and older are back at work. Money is part of it, but not the whole picture. Many people who step away find they miss more than the paycheque: the identity, the network and the sense of purpose that came with showing up somewhere every day.

📶

The signal

We tend to treat retirement as a finish line. For a growing number of Canadians, it’s looking more like an intermission. That says something about how much of who we are gets wrapped up in work, and something useful about what people are actually looking for when they come back.

🛫

The takeaway

Your next great hire might not be early in their career. People returning to work often want flexibility, meaning and a good team more than a big title. Businesses that make room for them get decades of judgment with almost no ramp-up. The bigger question: is the work we’ve built worth coming back to (The Peak)?

Smart people saying smart things 💬

My music at work 🎵

The last thing before we jump 🦘