Who we are
Employment Hero is on a mission to make employment easier and more valuable for everyone. Our Employment Operating System brings hiring, HR, payroll and benefits into an all-in-one solution.
Since our inception in 2014, we’ve scaled to a $2 billion valuation and gained a presence in 6 countries globally – Australia, New Zealand, Singapore, Malaysia, the UK and Canada. We now service over 300,000 businesses and more than 2 million employees.
The EH Way
At Employment Hero, we’re proud of our unique DNA, which we call The EH Way.
We are Mission First – everything we do (from what we work on, to how we allocate capital and where we focus) is driven by our Mission
We are Remote First – we champion a remote environment with a preference for asynchronous communication and a high degree of autonomy
We are AI First – we are committed to using AI to accelerate our mission; AI is not just a tool, it’s a fundamental part of how we operate, innovate, and scale
We are Apolitical – we do not take a position on political or social topics, unless it relates to our Mission
We Live by Our Values – we role model our values 100% of the time
We Expect High Performance – we set a high standard and we’re not satisfied with being average
This Role
As a Senior Content Marketing Manager (maternity cover), you’ll be working with a highly collaborative cross-functional Marketing team. We aren’t just looking for an experienced writer; we are looking for a content architect who is a power user of AI. You will own the creation of high-impact, data-driven content that shapes Employment Hero’s voice across the UK.
Your primary mission is strategic content orchestration: taking high-value insight and using AI workflows to transform it into a multi-content strategy without compromising quality. You will ensure one piece of original research extends its length, reach and impact across every possible touchpoint.
What You’ll Be Doing
High-Impact Writing: Produce creative, compelling and accurate content across HR, Recruitment and Payroll topics that resonates with our mission and distinguishes EH in the UK market.
Strategic Content Atomisation: Develop and refine AI-powered frameworks to break down long-form content (guides, webinars, reports) into high-performing assets across different formats, maximizing the ROI of every piece of original content.
Multi-Channel Execution: Write and produce content to support events, webinars, social (especially LinkedIn), adapting style and format to the specific audience and objective.
Using your analytical skills to optimise pages: analyse pages’ metrics, from search page rankings to conversion rates and improve their performance in collaboration with our SEO and GEO team.
Who you are
5+ Years Experience: You bring content marketing experience in B2B (preferably HR tech, fintech, or business software).
Strategic & Hands-On with AI: You can develop a content roadmap informed by customer insights and business goals, then leverage AI workflows and tools to scale content creation velocity while maintaining quality and personalization.
Writing high-impact content that balances SEO and AEO goals with editorial integrity, helping Employment Hero build authority in topics like recruitment, payroll, AI and HR.
Data-driven storytelling: Continuously monitor and analyse content performance using search data and engagement metrics. Apply insights to optimise content strategy and execution. Effectively communicate findings across the business to identify cross-channel opportunities and inform broader marketing and commercial initiatives.
Champion a distinctive, human, voice across all content. Maintain consistency across tone, format and message from blogs to email to landing pages.
Cross-Functional Collaborator: You’re experienced working with performance marketing, brand, sales, and regional teams alongside global teams to align messaging and maximise impact across campaigns.
Hyper-Growth Mindset: You thrive in fast-paced environments, prioritise ruthlessly, take ownership and ship work that moves the needle at scale.
Highly Organized: You can manage multiple content projects, stakeholders and tight deadlines without compromising quality or speed.
Experience is important, but for us the biggest measure of success is people who can live and breathe our values. Show us what you can bring to the table, and we’ll empower you to let your talents shine.
What We Can Offer
At Employment Hero, we don’t just talk about a better way to work – we live it.
Joining Employment Hero means
You will work remotely, with the flexibility to own your time and impact
You will access cutting-edge tools to amplify your work, knowledge and outputs
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You’ll surround yourself with ambitious, outcome-driven colleagues who challenge you to do the best work of your life
At Employment Hero, we are committed to safeguarding the privacy of your application data. To understand how we do so, you can read our Applicant Privacy Policy here employmenthero.com/legals/applicant-policy/
Employment Hero celebrates diverse perspectives and experiences, we invite people of all backgrounds and identities to apply for this position.
