If you want to work at the intersection of sport, entertainment, and commercial strategy, then this is your opportunity to step onto the pitch. The Sponsorship Consultant role at Gemba is a chance to apply insight‑led thinking, commercial rigour and strategic storytelling to some of the most compelling sponsorship challenges across the Europe & Middle East (EME) region. From evaluating rights opportunities and optimising sponsorship portfolios, to shaping propositions that deliver genuine commercial impact, you’ll be part of a team trusted to influence major investment decisions across sport and entertainment.
About Us – Fan Focused. Results Driven
Gemba is a leading organisation in Sports and Entertainment across Communications, Insights,
Strategy and Data & Analytics.
Gemba’s name is inspired by the Japanese origins of the word, to find the source of the truth.
Since 2006 we have demonstrated a passion for understanding fans. In a sport and entertainment world that is becoming increasingly competitive and fragmented, fan insight is critical.
We deliver results for our clients. Whether it be better commercial outcomes or driving greater
participation, this is our ultimate proof point, demonstration of shaping a better future for sport & entertainment.
About the Role
Based in London, this role sits within Gemba’s Sponsorship team and combines hands‑on project delivery with client‑facing advisory work.
You’ll own defined project workstreams across sponsorship strategy, analysis and (where required) valuation, while supporting senior consultants and directors in delivering commercially robust solutions.
Acting as a trusted day‑to‑day contact for clients, you’ll help translate insight and data into clear, evidence‑based recommendations that support smarter sponsorship decisions. This role is well suited to someone who enjoys structured problem‑solving, working with data, and contributing to high‑quality strategic outputs in a fast‑moving consultancy environment.
About You
You’ll bring a mix of strategic thinking, attention to detail and clear communication, with the confidence to contribute meaningfully in client conversations and presentations. We’re looking for someone who has:
- At least 3-5 years’ experience in sponsorship, sports marketing, brand marketing & strategy, or
a strongly related field
- Strong analytical capability, with confidence working with data, benchmarks and commercial models
- Clear written and verbal communication skills, with the ability to structure insights logically
Strong organisational skills and the ability to manage multiple workstreams concurrently
- Experience delivering client‑ready insights and recommendations·
- Experience in an agency or consultancy environment and exposure to sport, entertainment or EME markets desirable ·
- Experience in sponsorship valuation, rights analysis or commercial modelling a bonus
Skills
- Relevant tertiary qualification (commerce, marketing, business, economics or similar)
- Strong analytical and problem‑solving skills, with a commercial mindset
- Clear written and verbal communication skills, including presentation and storytelling
- High attention to detail and quality control across analysis and outputs
- Ability to manage multiple projects, deadlines and stakeholders concurrently
- Experience in an agency or consultancy environment desirable
- Exposure to sport, entertainment or cultural sectors within EMEA a plus
- Experience in sponsorship valuation, rights analysis or commercial modelling advantageous
Success Looks Like
- Delivering high‑quality sponsorship strategy, analysis and advisory outputs on time and to a high standard
Owning project workstreams with increasing independence and sound judgement
- Building trust with clients through clarity, rigour and responsiveness
Contributing to integrated solutions alongside Fan Insights, Sponsorship Valuation, and Commercial Marketing teams
- Supporting pitches, renewals and negotiations through strong analysis and insight·
Playing an active role
in strengthening Gemba’s sponsorship intellectual capital and team culture
How to Apply
If you’re ready, click the Apply button and submit your CV and cover letter. Address cover
letters to Elaine Passanha, Senior People Manager by Friday 3 April
Note: All candidates require full and permanent working rights in the UK to perform the role.
Gemba is an Equal Opportunity Employer. We value diversity and encourage people of all different backgrounds, experiences, abilities and perspectives to apply. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, disability status or other protected characteristics or similar
