- Lead organic search end-to-end including technical SEO plus AEO/GEO and content strategy.
- Grow AI Answer Engine visibility by structuring content for search engines and LLMs.
- Drive off-site authority and PR via affiliate relationships, backlinks/citations, and press coverage.
Role Type
Description
About Fusion Markets
Fusion opened its doors to clients all around the world in mid 2019. Last year, we grew triple digits across both revenue and clients, and we’re on pace to outdo that again in 2026, outpacing competitors who are decades older than us. We’re a talented team delivering trading products focused on the lowest possible costs for global clients looking to trade Forex, Cryptos, Stocks, Commodities and more. Our clients now trade close to $500 billion every month on our platforms worldwide. We have big dreams, know-how, and a high bar for the talent we want on the bus* with us to get there. Finance can be serious, but we aren’t afraid to laugh along the way (*note: sorry, we don’t actually have our own bus).
You’ll find us in a fancy building in South Yarra (Goldfields House), complete with 6-star amenities: two commercial-grade coffee machines, sparkling water taps, an infrared sauna, pool table and more. We’re also mid-renovation to double our space as the team keeps growing. Fusion Markets is a place that cares deeply about our clients’ trading experience and how we can improve it, but even more about the people at Fusion who help make it all happen
The Team You’ll Join
You’ll join Fusion’s Marketing team of 8, working alongside every function and reporting to our Head of Marketing. The team runs on four principles: Acquisition, Conversion, Advocacy, and Retention. You’ll design how Fusion is discovered, understood, and trusted across traditional search and emerging AI answer engines (AEO/GEO), leading our organic search strategy end to end.
It’s a hands-on role at an interesting moment given that search is shifting from typed queries to AI answers, and most brokers haven’t caught up. You’ll help define what that shift means for Fusion Markets across technical SEO, AEO, GEO, content, and the website, shaping how we show up wherever people look.
What You Will Own
- Grow Fusion’s AI Answer Engine Visibility: Make Fusion a trading platform that ChatGPT, Claude and Google AI Overviews actually recommends. Find where we’re missing from AI answers, structure content so it’s clearly understood by search engines and LLMs, and work with developers on the technical groundwork.
- Drive Off-Site Authority & PR: Build relationships with affiliates, that earn us quality backlinks and citations and write and land press coverage that gets Fusion noticed.
- Own Non-Brand Organic Growth: Own a quarterly organic growth target, driven by on-page and technical SEO, schema, Core Web Vitals, and internal linking that helps people find what they need.
- Manage The Website: You’ve managed website content, can spot technical issues like broken links or pages not appearing properly in search, and work confidently with developers and CMS platforms to get them fixed.
- Write The Content That Drives Growth: Produce blog posts, content clusters and landing pages around product launches. Bonus points if you’ve worked in a regulated industry and know how to make content engaging and compliant without sanding off all the personality.
What Makes You Great In This Role
- The Builder: You handle technical SEO yourself including schema markup, hreflang fixes, redirect chains and crawl errors. You use tools like Screaming Frog to catch problems before they hurt rankings, write clear fix instructions for engineering, and make sure issues don’t repeat.
- AI Fluent: You already use Google Search Console, a crawler like Screaming Frog, SEMrush and AI search tools every day. You get why AI tools pick one page over another to answer a question, and you’ll put that to work helping traders find Fusion when they come looking.
- The Writer: You create compelling content that’s built to perform across SEO and AEO, while keeping Fusion’s voice unmistakably its own.
- Commercially Minded: You can connect organic performance to traffic, acquisition and growth, prioritising the work that will make the biggest difference.
Life at Fusion Markets
- Work from Anywhere Weeks: 2 weeks each year to work from anywhere in the world.
- Hybrid Rhythm: work from home one day a week (except Mon & Fri, those are in-office).
- Leave that Stacks: an extra day of annual leave for every year you’re with us.
Growth And Support
- $1,000 L&D budget each year for courses, programs, or tools you choose.
- 3 Covered Psychology Sessions per year (mental health matters).
- Unlimited Books via our office library—if you want it, we’ll get it.
Culture And Office
- Plenty of Connection: quarterly staff events and volunteer days, morning teas, and fortnightly Friday drinks.
- Serious Work, Not-So-Serious People: we care about outcomes and still make room to smile.
What’s next: If shortlisted, we’ll invite you to complete a short video interview, nothing scary, just a chance to tell us a bit about you. We review applications as they come in and will keep you posted as quickly as we can. Curious about life at Fusion? Jump over to our LinkedIn page to get a feel for how we work, the culture we’re proud of, and the products we’re building together.
Fusion Markets is an equal opportunity employer committed to inclusion. All applications will be treated with the strictest confidentiality, and only successful candidates will be contacted for interview.
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