QLD State Sales Manager – Foodservice

QLD STATE SALES MANAGER – FOODSERVICE

Queensland  | Foodservice  | Sales Leadership

Lead the growth of Hakka’s Queensland foodservice business — build strong distributor and end-user partnerships, develop your sales team and turn market opportunities into profitable growth.

ABOUT HAKKA

For over 40 years, Hakka has been a leader in Australia’s Asian food category, with trusted products across foodservice, retail and commercial channels. We are continuing to grow our national presence and are looking for a commercially driven sales leader to take ownership of our Queensland foodservice market.

THE OPPORTUNITY

Reporting to the General Manager, Sales & Marketing, the QLD State Sales Manager – Foodservice will lead state sales performance and market development. The role is responsible for delivering profitable growth through Hakka’s distributor and end-user push/pull strategy, while leading and developing the Queensland sales team.

WHAT YOU’LL OWN

• Deliver the Queensland sales, profit and market-growth objectives.
• Develop strong relationships with distributors, key customers and priority foodservice end users.
• Build and convert a structured pipeline of new business, product trials and menu placements.
• Lead state sales planning, territory coverage, customer prioritisation and execution.
• Coach, develop and hold the Queensland sales team accountable for performance and activity.
• Manage pricing, gross margin, trade spend, promotional investment and customer profitability within delegated authority.
• Provide accurate sales forecasts and actively contribute to the S&OP process.
• Lead new product launches, regional promotions, tastings and trade-show activity.
• Provide market and competitor insights and partner across Marketing, Customer Service, Demand Planning, Quality and Logistics.

WHAT WE’RE LOOKING FOR

• Minimum 5 years’ foodservice sales experience with a strong understanding of distributor and end-user channels.
• Demonstrated ability to grow sales, develop accounts and negotiate commercially beneficial outcomes.
• Established foodservice networks and strong relationship-building capability.
• Experience leading, coaching and developing sales people.
• Strong commercial acumen across margin, trade spend, budgets and customer profitability.
• Confident using Microsoft Office and CRM systems, with disciplined sales reporting and pipeline management.
• Ability and willingness to travel throughout Queensland as required.
• Chinese language skills (Cantonese and/or Mandarin), retail or broader commercial experience are advantageous but not essential.

HOW YOU’LL LEAD

You will be expected to lead in line with Hakka’s values: Courage – Take Ownership. Take small bets; Aim High – Strive for excellence; Just – Act with integrity; Balance – Weigh the options; Helpful – Serve all stakeholders; and Imagination – Envisage what is possible.

WHY JOIN HAKKA?

• Take ownership of a key growth market with genuine opportunity to shape the Queensland business.
• Work with established brands and products across a broad foodservice customer base.
• Join a national sales team with strong cross-functional support and a clear growth agenda.
• A leadership role with the opportunity to build capability, customer partnerships and long-term market presence.

READY TO TAKE OWNERSHIP OF QUEENSLAND? If you are an experienced foodservice sales leader who combines commercial drive with strong customer relationships and team leadership, we would like to hear from you.