Group Marketing Manager – Australian University Partnerships

Permanent | Full time | Sydney-based | Immediate start

ECA is seeking a Group Marketing Manager to lead marketing across five education brands and six Australian campuses, as well as IT Masters online.

The portfolio includes Victoria University in Sydney and Brisbane, University of Canberra Sydney Hills, University of Tasmania in Sydney and Melbourne, and University of the Sunshine Coast in Adelaide.

Reporting to the ECA Group Marketing Director, you will lead and develop Brand Managers, build marketing plans around student intakes, and work closely with university partners, Student Acquisition and Admissions. You will share accountability for applications, enrolments and student revenue, while managing marketing activity within approved annual budgets.

What you’ll do

• Set priorities and guide marketing delivery across brands, campuses and courses.
• Develop clear brand and course propositions, campaigns and content.
• Oversee websites, social media, events, education agent materials and prospective student nurturing.
• Manage partner reviews and approvals.
• Use recruitment and campaign data to improve performance and report marketing’s contribution to results.

As the successful candidate, you will ideally have:

• Excellent written English and an eye for design and detail
• A positive, engaging personality
• 8+ years in marketing roles, preferably in higher education and international student recruitment
• Demonstrated ability to build and manage senior stakeholder relationships
• Proven success managing marketing projects to deliver in-full, on-time
• Experience creating purposeful content for websites, social, email, and events
• Experience managing design agencies
• Familiarity with tools like Zoho, Canva, Microsoft 365

In return we will offer you:

• Company-paid parental leave (14 weeks at 100% of current pay or 28 weeks at 50% of current pay)

• Employee assistance program with Uprise (6 sessions per year for staff and direct family members)
• Support through 25% off the full fees for courses offered by ECA as Staff Education Assistance
• Professional development programs
• Travel insurance discount
• Wellbeing brands discounts
• Free access to LinkedIn Learning

EEO Statement

At ECA, we champion our organisational values, which include ‘Celebrate diversity and inclusion’, thus, we strive to be a place of growth where everyone can continually thrive.

We welcome applications from candidates from all backgrounds, including but not limited to Aboriginal and Torres Strait Islander People, people living with a disability, women, people who identify as LGBTIQA+, and people from culturally and linguistically diverse backgrounds.

This position is open to all Australian Citizens, Permanent Residents and applicants who hold a current and valid Visa with full working rights in Australia.

How to apply

Applications (including a cover letter, CV, and any additional supporting documentation) can be submitted via the Apply button at the top of the page. Due to the expected high volume of responses, only short-listed candidates will be contacted.

For further information on this role, to gain insight into our team or if you need assistance due to a disability, please contact John Chatterton, ECA Group Marketing Director; john.chatterton@eca.edu.au

Thank you for your interest in the position with the ECA Group.