Assistant Brand Manager

Marketing • Malvern, Victoria 3144, Australia • Full-time
AI Job Summary
  • Coordinate brand/marketing campaigns end-to-end from brief to in-market delivery against a brand calendar.
  • Write and edit punchy, on-brand copy for campaigns, social, EDMs, and launch materials.
  • Hands-on experience building and sending EDMs, ideally using Klaviyo.

Role Type

On-site • Permanent • Full-time • Associate

Pay Rate

$80,000 AUD – $90,000 AUD (Annum)

Description

The role

We make good booze that doesn’t cost a fortune. We need someone to help make sure everyone knows it.

You’ll work with the Brand Manager to get campaigns and product launches out the door. You’ll coordinate with our in-house creative and digital team, and work closely with sales so what we create actually helps them sell.

It’s a hands-on job. You’ll plan things, then see them land in market. If you want a real career in brand marketing and like a business that moves quickly, this is a good place to build one.

What you’ll do

  • Help with running brand campaigns[MV1]  from brief to in-market, against the brand calendar
  • Coordinate with our in-house creative and digital team, from brief through to finished work
  • Work with the sales teams so campaign timing, launches and activity line up
  • Get samples, assets and launch materials to sales before a launch, not after
  • Write and edit copy for campaigns, social, EDMs and launch materials, in the Casa voice
  • Liaise with external suppliers and stakeholders to source quotes, coordinate artwork, and manage asset production
  • Keep timelines, assets and approvals moving across sales and partnerships
  • Support new product launches, including briefs, packaging sign-off and launch materials
  • Check creative and copy against the brief before it goes up for approval
  • Track campaign results, including email performance, and keep an eye on competitors and the category
  • Bring back what sales hear from customers and the market
  • Keep campaign trackers, budgets and supplier records up to date[MV2]

 

About you

  • Some experience in brand, marketing or campaign coordination.
  • You write well. Punchy, on brand and no waffle.
  • Hands-on experience building and sending EDMs, ideally in Klaviyo.
  • A people person who enjoys working with creatives, digital specialists, salespeople and senior leaders.
  • Curious, sharp on detail and calm when timelines move.
  • Happy to chase people, nicely, to get things done.
  • Keen to learn and take on more over time.
  • Experience designing marketing collateral in Canva, or similar design software.
  • Alcohol or FMCG experience helps, but it’s not essential.[MV3]

 

What we offer

  • A real seat in the brand team of a growing Australian drinks business
  • Real ownership of campaigns and launches
  • A team that takes the work seriously and not itself

 

About Casa

Our principles are No Bullsh*t, No Dickheads, Game Changers, Go for Gold and Mates for Life. We mean them. If that sounds like you, we’d like to hear from you.