- At least 7 years in digital marketing, including 3 years in leadership owning commercial sales and scaling ecommerce revenue.
- Experience leading or supporting a Shopify migration and managing the platform afterward.
- Experience managing revenue, conversion, margin, pricing, and promotions.
Role Type
Description
Summary:
As the Head of Ecommerce and Content, you will play a pivotal role in driving the online sales strategy and content development for our manufacturing and production business. Based in Bondi Junction, New South Wales, you will lead a dynamic team to enhance our digital presence, optimise customer engagement, and ultimately increase revenue. This permanent, full-time position offers a competitive salary and the opportunity to shape the future of our ecommerce initiatives.
Responsibilities:
- Develop and implement the overall ecommerce strategy to drive online sales growth.
- Lead the content creation process, ensuring alignment with brand messaging and customer needs.
- Analyse market trends and customer behaviour to inform product offerings and marketing strategies.
- Collaborate with cross-functional teams, including marketing, sales, and IT, to enhance the online customer experience.
- Manage the ecommerce budget, ensuring effective allocation of resources to maximise ROI.
- Monitor and report on ecommerce performance metrics, making data-driven decisions to improve outcomes.
- Stay abreast of industry developments and competitor activities to maintain a competitive edge.
Qualifications:
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- A minimum of 5 years of experience in ecommerce management, preferably within the manufacturing or production sector.
- Proven track record of driving online sales and managing successful digital marketing campaigns.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Excellent leadership and team management abilities.
- Proficiency in ecommerce platforms and digital marketing tools.
- Exceptional communication skills, both written and verbal.
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