As the Digital Content Producer (Fundraising), you help create and maintain AIA’s email, website content and paid media. You support the planning, production and quality-checking of digital marketing content, applying good copywriting, design and layout skills. You follow agreed testing and SEO practices, contribute to performance reporting, and work with the Digital Marketing specialists to keep AIA’s digital marketing content engaging, effective and supporter-focused.

KEY DUTIES

• Supports the maintenance and development of AIA’s digital content for email, website and paid media
• Contributes to planning, monitoring and reporting on email, ad and website performance
• Prepares and quality-checks copywriting and image design
• Supports delivery of the Audience and Fundraising Strategy, including adapting global content for local audiences
• Applies basic SEO practices, collaborates on content testing, and supports colleagues with training
• Contributes to empowering, respectful and sensitive content, in collaboration with rights holders and senior colleagues
• Assists with online moderation and community management, with the wider Digital Marketing team
• Other tasks within your skills and competence as required.

QUALIFICATIONS + EXPERIENCE

• Experience in digital marketing and content production (email, website and/ or paid media)
• Demonstrated experience producing engaging content across a range of platforms and formats
• Track record in content and website performance analysis and reporting skills
• High standard of organisation and attention to detail.

DESIRABLE

• Experience working with email campaign platforms (Campaign Monitor an advantage), CMS (WordPress an advantage) and CRMs (Blackbaud CRM an advantage)
• Fundraising communications expertise
• Familiarity with human rights issues and social change methods and tactics, including experience of mass mobilisation, activism and organising techniques
• Demonstrated experience in or commitment to working with rights holders.

SKILLS

• Clear, engaging writer with a good eye for detail
• Comfortable working across email and website platforms
• Creative production skills
• Organised, with good time-management skills
• Collaborative team player, responding openly to feedback and adjusting to people from different backgrounds.

DIVERSITY, EQUALITY AND INCLUSION

AIA is committed to making reasonable adjustments for candidates with a disability or other access needs during the recruitment and selection process. If you require reasonable adjustments to be made during the recruitment and interview process, please email us at humanresources@amnesty.org.au.

AI Australia is committed to equal opportunities in all areas of our work, community and partner relationships. We want people to achieve their full potential, which will positively impact on our work and the communities in which we operate. At AI Australia, our values empower people to be themselves within an inclusive and supportive environment. We have a global, multicultural following and want to actively contribute to building a more diverse and inclusive team at AI Australia.

We are committed to equal opportunities in all areas of our work, community and partner relationships. We want people to achieve their full potential, which will positively impact on our work and the communities in which we operate. At AI Australia, our values empower people to be themselves within an inclusive and supportive environment. We are a movement of people from all walks of life around the world. We intend to actively contribute to building a more diverse and inclusive team.

DO YOU WANT TO KNOW MORE ABOUT AMNESTY INTERNATIONAL AUSTRALIA?

We are an independent, global movement that campaigns courageously for human rights for everyone. We’re ordinary people from all walks of life, using our passion and commitment to bring torturers to justice, change oppressive laws and free people imprisoned just for voicing their opinion.

We’re independent of any government, political ideology, economic interest or religion to ensure we can speak out on human rights abuses wherever they occur.

We stand for equality, justice, freedom, and human dignity and uphold these values:

• Empowerment – we build people power
• Persistence – we are resolute in pursuit of our goals
• Integrity – we hold ourselves to the highest standards
• Courage – we are fearless in upholding human rights

Every day we move closer to a world where human rights are enjoyed by all.

HOW TO APPLY

Please submit your application, including a cover letter, and explain how your experience has prepared you for this role.

We will review applications as they are submitted and the job ad might be closed earlier.