Let’s be honest, you’re probably tired of being a cog in a holding company machine.
Maybe you’ve spent years optimizing someone else’s deck chairs. Maybe you’re done with the “scale at all costs” playbook that treats programmatic like a commodity and clients like line items. Maybe you want to actually build something that matters.
If that’s you, keep reading.
About The 2045 Collective
We’re a Toronto-based AdTech company that builds and runs integrated, data-driven advertising campaigns across programmatic, retail, search, and social, unified through a proprietary platform. We call it the Singularity™ platform. Think enterprise-grade intelligence packaged inside a sharp, 7-person team with zero bureaucracy and full accountability.
We compete against holding companies (GroupM, Omnicom) by doing what they can’t: moving fast, going deep, and treating every campaign like it’s the only one that matters. Our clients don’t come to us for cheap media. They come to us for results.
One proof point: +63% incremental reach and 8.7M additional viewers delivered on a fixed budget by orchestrating across multiple DSPs instead of one. That’s what Non-Price Variables™ look like in practice.
Your Role
You’ll own the western region as our Senior Account Executive, Programmatic. That means building and converting a pipeline of high-value brands and agencies, running a consultative sales motion anchored in real data, and serving as the commercial face of 2045 on the West Coast.
This is not a volume role. Our deal floor is $15K CAD/month and our clients expect senior-level thinking from the first conversation. You’ll have everything you need to deliver that.
You must be located on the West Coast of Canada or the US.
What You’ll Do
- Own and grow the programmatic sales pipeline across Western Canada and the US West, focused on high-ACV, high-intent accounts in verticals including Media & Entertainment, Retail, Financial Services, Travel, Government, Pharma, Auto, and CPG.
- Lead consultative, account-based sales conversations, positioning our Non-Price Variables™ (efficacy, agility, consistency, expertise) rather than competing on media cost.
- Develop and convert relationships with senior stakeholders at independent agencies, D2C brands, eCommerce companies, and client-direct accounts.
- Collaborate with our internal data scientist and trading team to build custom, insight-led proposals that are impossible to ignore.
- Leverage our Diamond-Shaped Campaigns™ methodology and multi-DSP infrastructure to differentiate in every pitch.
- Maintain disciplined pipeline hygiene in HubSpot and participate in weekly revenue reviews with the CRO.
- Represent 2045 at key industry events and build your regional presence as a trusted, senior programmatic voice.
What You Bring
- Proven track record in programmatic advertising sales, whether from agency, DSP, SSP, or independent AdTech.
- Demonstrated ability to close high-value, complex deals and manage multi-stakeholder sales cycles.
- Deep fluency in programmatic mechanics: DSPs, PMPs, audience targeting, measurement, and attribution.
- A consultative, strategic approach. You lead with insight, not rate cards.
- Strong relationship builder who earns trust at the senior level and knows how to entertain, educate, and close.
- Comfort working in a lean, high-accountability environment where your results are visible and your ideas get heard.
- Experience across multiple client types: independent agencies, holding company groups, and brand-direct.
Why Join Us
- Flexibility That’s Real: One day per week in-office. The rest is yours to manage. We trust you to own your time because we hire people who own their outcomes.
- Benefits From Day One: Full benefits package starts on your first day. We don’t make you wait 90 days to feel valued.
- Vacation + Personal Days, No Guilt: Burned-out AEs don’t close deals. Rested, sharp ones do. Take the time.
- AI-Forward Culture: Everyone at 2045 is Google AI Professional certified. You’ll have tools, training, and a team that thinks about AI as a competitive advantage, not a buzzword.
- Direct Impact and Visibility: Your ideas won’t die in committee. Your wins get celebrated with the full leadership team. This is build-mode.
- Clients Worth Working For: Ambitious brands focused on outcomes. No babysitting. No vanity metrics. Real work with real stakes.
If you’re reading this and thinking, “This sounds like a lot of work,” you’re right. If you’re thinking, “This sounds like the kind of work I’ve been dying to do,” let’s talk.
