Fireside Chat
People and Culture

How to design your employer brand

End of financial year party in the office

How confident do you feel about your employer brand going into 2021? An employer brand is vital to your company’s bottom-line results. Yet, only 57% of organisations say they have implemented an employer brand strategy.

Without an effective employer brand strategy, hiring and retaining top talent becomes a challenge and a huge cost to your business. According to the Harvard Business Review and ICM Unlimited, companies with a poor employer brand need to pay $4,723 more per hire. Research suggests a strong employer brand is proven to reduce turnover rates by up to 28%, and halve your costs-per-hire.

Join Alex Hattingh (Chief People Officer at Employment Hero) and Mark Puncher (CEO & Founder at Employer Branding Australia) as they chat through how you can design your employer brand for 2021.

This webinar was recorded in November 2020.

Watch on demand now.

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